FUN DIZZY FISH

FUNDIZZYFISH, a confectionery brand specialising in the highly visual, texture-focused category of freeze-dried sweets, required a strategic project to elevate its market position. The core challenge was integrating a subtle brand refinement (touching up existing branding) with the development of a fully functional and visually captivating e-commerce website. Crucially, this initiative included the creation of a full suite of high-quality, professional product photography. This photography was designed to instantly enhance the brand's style and, most importantly, clearly communicate the unique fun, colour, and texture of the freeze-dried products, which is essential for driving online conversion in the food sector.